Engagement
Wessex Reserve Forces’ and Cadets’ Association (RFCA) plays a vital role in connecting the Armed Forces with the communities they serve. Our Engagement and Communications activity is at the heart of this mission—raising awareness, building strong relationships, and celebrating the achievements of our Reserves and Cadets across the South West.
What We Aim to Achieve
Our engagement work supports three key goals:
- Promote understanding and support for the Armed Forces, Reserves, and Cadet Forces.
- Strengthen partnerships with local authorities, businesses, educators, and civic groups.
- Highlight opportunities for young people, adult volunteers, and employers to get involved.
How We Do It
We carry out a wide range of communications and outreach activity, including:
- Hosting and supporting Armed Forces Covenant and Employer Recognition Scheme events.
- Organising community engagement visits, open days, and employer briefings at Reserve and Cadet centres.
- Sharing news and stories through press releases, social media, digital campaigns, and our regular e-newsletters.
- Producing high-quality content that showcases the value and impact of Reservists and Cadet Force Adult Volunteers in our region.
The Impact on Our Communities
By promoting the work of our Reserves and Cadet Forces, we help build public pride and trust in the Armed Forces. Our communications also open doors, encouraging young people to join the Cadet Forces, supporting veterans, and helping employers understand the benefits of hiring Reservists or signing the Armed Forces Covenant.
Through engagement, we ensure that the military and civilian communities of the South West remain connected, informed, and inspired.